Privacy Policy

What we collect

What you tell us in the questionnaire: your brand category, the ad platforms you use, your monthly ad spend range, your website, how many creatives you launch per month, the kind of support you are looking for, and your first name, last name and work email.

When you book a call: the time you choose and the details you enter in the booking form, handled by our scheduling provider Cal.com.

Automatically: your IP address, browser and device type, pages viewed, clicks and scrolling on this site, the page that referred you, and ad parameters in the link you arrived from (for example UTM tags and the Facebook click ID).

How we use it

To prepare for and hold your strategy call, and to follow up about our services.

To keep a record of enquiries in our customer database.

To measure and improve our advertising, for example to see which ads lead to booked calls.

To understand how visitors use this site and improve it.

To protect the site from spam and abuse.

Service providers we use

Cloudflare: hosting, security and bot protection (Cloudflare Turnstile).

Notion: our customer database, where your questionnaire answers and contact details are stored.

Slack: internal notifications to our team when you submit the questionnaire or book a call.

Cal.com: call scheduling. Calls take place on Google Meet or Zoom.

Meta (Facebook and Instagram): the Meta Pixel and Conversions API. When you submit the questionnaire or book a call we send Meta an event together with your email, name and, if available, phone number in hashed (scrambled) form, plus your IP address, browser details and Meta cookie identifiers. Meta uses this to measure our ads and to show ads to relevant audiences.

PostHog: product analytics and session replay (recordings of how visitors move through the site). Text you type into form fields is masked and not recorded.

These providers process data on our behalf or, in Meta's case, also under its own terms and privacy policy. Some of them process data in the United States and other countries.

Cookies and similar technologies

We use first-party cookies and browser storage to remember the ad you came from (for up to 30 days) and your progress in the questionnaire.

Meta sets the _fbp and _fbc cookies to measure ads. PostHog stores an identifier to recognize repeat visits. Cloudflare Turnstile may use technical data to tell humans from bots.

You can block or delete cookies in your browser settings. The site still works, but the questionnaire may not remember your progress.

Advertising and your choices

We do not sell your information for money. Sharing data with Meta to measure and target ads may count as "sharing" for cross-context behavioral advertising under some US state laws. To opt out, email us and we will stop sending your data to Meta. You can also adjust your ad preferences in your Meta account settings.

How long we keep it

We keep enquiry and call records for as long as we have a business relationship with you and for 24 months after our last contact, then delete them, unless we need to keep them longer by law.

Your rights

You can ask us to tell you what information we hold about you, correct it, or delete it. Email [email protected] and we will respond within 30 days. Depending on where you live, you may have additional rights under local law, including the right to complain to a data protection authority.

Children

This site is for businesses and is not directed to anyone under 18. We do not knowingly collect information from children.

Changes and contact

We may update this policy. The date at the top shows the latest version.

Contact: Boris Rodriguez, AxonGrowth. Email: [email protected].